Specialized Movies – Happy Entrails

For Specialized, we created a simple, fun site to showcase our quirky films that featured new Specialized bicycles. Users could learn more about the bikes used in each movie, download or watch the movies on the big screen, and even interact with the other patrons of the “Ride In Theater”. To gain more attention within […]

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Netflix – FU2016.com

In 2015, campaigning for the next presidential election reached fever pitch. So, when the eyes of America tuned into the Republican Debate, they were met with yet another political advertisement. Only this one was for a candidate far more deceiving than those on stage that night. This ad was for Frank Underwood. The advertisement led […]

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JBL – Cord Fail Chain

Headphone wires can be a real nuisance. One unlucky guy discovers this the hard way when a simple #CordFail leads to a chain reaction of disastrous proportions. Great collaboration here with Smuggler, Blacksmith, Work Editorial, Sound Lounge, Q Department and Henryboy. This is the :60 that ran online: And the :30 TVC of course:

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Playstation – The Order

Before the launch of PlayStation’s new franchise, The Order: 1886, an ambitious young blogger set out to prove the game was based on a real secret society from Victorian-era London. Curiosity led him down the catacombs beneath Westminster, convinced him to take a shot from an ancient crossbow and ultimately led to discoveries proving The […]

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The Climate Name Change

How can anyone cut through the thick fog of conversation around climate change these days? Temperatures are getting more extreme on an annual basis.  Storms are getting more and more, well, “super” and politicians and pundits are still debating the root causes.  And why are hurricanes always named after nice sounding people like Sandy, Katrina […]

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Supercell – Hay Day

Noam Murro. Craig Robinson. Gerry Graf. What do all 3 have in common? Perhaps nothing at all before this shoot. Hay Day is another hugely popular and successful mobile game from Supercell. But how do you celebrate the the zany things that happen in this game like pigs giving you bacon off their back, cats […]

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Axe – Social Effort Scale

Popular culture is exceedingly consumed by hashtags, selfies and Kim Kardashian’s latest exploits. Seemingly we are all trying a bit to hard these days. Axe wanted to exploit that a bit with the Social Effort Scale. Barton and Unit 9 worked together to create a bonafide algorithm (it actually works) that applied a bit of […]

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Dish Talk Boston

People seem to love the family of “Boston Guys” that we created awhile back for Dish.  Moreover, they seem to love that unique “Bahstan” accent more and more.  So, we decided we’d teach the country to “Talk Boston”. In less than 6 weeks, we launched talkboston.com, a fully interactive microsite full of: 56 videos of […]

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